On Friday, Sientra announced a new warranty program, which they are calling “C3”. The program, which begins Novemeber 1, 2013, will apply to first-time breast augmentation patients who choose Sientra-brand textured implants.
In addition to the current implant deflation warranty, the C3 program provides a free replacement implant if the patient requires revisional breast surgery for a Baker Grade III or IV capsular contracture, within the first two years after the original implantation surgery.
No additional registration forms or fees will be required.
Capsular contracture is one of the most frustrating and unpredictable complications after breast implant surgery. Previous studies have found that it happens more often in the subglandular implant, if a periareolar or trans-axillary approach is used, or if there is bleeding or infection in the breast. In some studies, smokers have an increased risk.
In the upcoming November issue of Plastic & Reconstructive Surgery, a new study looking at Sientra implants also found a protective effect for their textured breast implants, when compared to the smooth Sientra implants.
Bottom line: I’m sure that patients who choose Sientra’s gummy bear implants will be pleased to hear about this program, going forward. It will be interesting to see how the other established manufacturers – Allergan & Mentor – react to this new program.
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